Absinthia is a California-based certified organic absinthe.
When we designed the original site, we created a catalog to present absinthe recipes. The main recipes page includes a gallery of cocktail images and titles, each linking to its recipe. The recipes section allows the user to filter recipes by base ingredient (whiskey, gin, vodka, etc.) for a more specific list of cocktails.
As Absinthia’s business grew, we worked on a site reorganization and design refresh. The front page content was edited down to make the user’s experience quicker and leaner. Interior pages were created with former front-page content. Where appropriate, front page sections link to interior pages. The site design was refreshed with an expanded color palette, new images, and parallax scrolling on the front page.